Tag: Tourist Guides

One of India’s pioneering tour guides, V Balaram, passed away today morning due to cardiac arrest. He was 52-years-old. Balaram was a key driving force in popularising the Kerala Tourism brand in its initial days when very few guides could present a holistic view of Kerala and its culture. Balaram was a well-known German speaking guide, whose professionalism was instrumental in promoting Kerala as a destination of choice in source markets such as Austria, Germany and Switzerland. Armed with immense knowledge of various international cultures besides supreme command of Kerala’s tourism delights, he was associated with Tour India, one of ... Read more

Tourist guides who help the visitors know and experience the places they visit are the true ambassadors of Kerala Tourism, Hon Minister for Tourism, Co-operation and Devaswom Kadakampally Surendran said on Saturday. He was speaking after presenting licenses and certificates for those who completed the training programme for regional and state level tourist guides conducted by Kerala Institute of Tourism and Travel Studies (KITTS) in association with the State Tourism Department. “Services rendered by well-trained guides to Kerala Tourism is invaluable. It is due to their competence and sincere efforts that tourists enjoy the unique attractions that the state offer ... Read more

As part of diversifying the tourism products and to encourage sustainable tourism models, the Responsible Tourism Mission of Kerala is planning a number of innovative concepts in the tourism sector of the state. The objective of the programme is to recompense the loss in the tourism sector due to drop in the number of tourists in the previous year, due to various reasons. As per RT Mission, several community-level tourism activities such as storytelling and cultural sessions will be launched in the month of March. Resource mapping, a process to identify new tourism destinations in the state is being undertaken. ... Read more