Tag: TourismCampaign
“Book a Holiday at Home” – Tourism Australia’s Holiday Gifting Campaign to boost domestic tourism
Australians are being encouraged to give the gift of travel this festive season with a new campaign aimed at inspiring travellers to help give back to operators and communities across the country during what is typically their busiest period by booking a tourism experience. With domestic travel restrictions continuing to ease, the latest marketing push from Tourism Australia urges those who have the means to, to take the opportunity to reconnect with loved ones while enjoying one of the many experiences on offer across Australia, from a city staycation to a winery tour, a surf lesson or a wellness retreat. ... Read more
Japan to fund tourism campaign as part of new stimulus package
Despite the spike in COVID 19 infections, Asian superpower Japan plans to keep fund provisions to promote domestic tourism and dining out in its next stimulus package, according to a draft of the government’s upcoming stimulus package. There have been some concerns raised though, about the campaigns as there is a surge in the Covid cases. Japan’s economy has been gradually recovering from its worst post-war slump caused by the coronavirus earlier this year. But it is likely to take years before the economy returns to pre-pandemic levels. The draft stimulus package mainly aims to set up a fund to ... Read more