Tag: tour designers
Old Wine in Used Bottles: Jayachandran slams tourism associations that fail to consult stakeholders
VG Jayachandran, CEO of Tour Designers, says product development and research must be the main functions of the State tourism department, not marketing. At present, in the name of marketing, millions are spent which never hit the target, he says. Any organisation, which doesn’t have the participation of all stakeholders, will not find a place in this situation – whether it is FAITH or any other confederation. They are just old wine in used bottles, he says. Excerpts from an interview: Q: Why do you think governments – both at the Centre and State levels – have ignored the pleas of ... Read more