Tag: Small and Medium Industries Leveraging Experiential tourism

Kasargod records 269 per cent growth in foreign tourist arrival

Kasaragod, which has been behind the limelight of the Kerala tourism sector for years, has made a major come back in 2018. As per the statistics of the State Tourism Department, Kasaragod district ranked first in the number of foreign tourists with 269 per cent growth from the previous year. Kollam district, which is in the second place, recorded 45 per cent growth. Bakel Fort, Kasargod In 2017, just 1,115 foreign tourists arrived in Kasaragod district; which has increased has increased to 4,122 in 2018. From among the foreign tourists visited Kasargod in 2018, 2,472 were through the ‘Smile’ initiatives. ... Read more

BRDC to hold SMiLE initiative in other districts to woo tourists

Tour operators joining Mangalam Kali at Banam Farm House, a SMiLE venture at Kasargod Having convinced about the immense, unique and varying tourism potential of the pristine north Malabar in Kerala, the state run Bekal Resorts Development Corporation (BRDC) has come out with a seemingly viable and pragmatic strategy to ensure quantum jump in tourist inflow to the region. The Small and Medium Industries Leveraging Experiential tourism (SMiLE) initiative of BRDC, where small entrepreneurs are trained to leverage experiential tourism and budget accommodation, is a model that can be replicated in other districts of the state, said industry players. Number ... Read more