Tag: rani george

The aim is to double the number of tourists arriving by 2025 and 2022 is expected to be the year of covid-free tourism. Muhammad Riyaz. The minister was speaking at an online meeting convened to invite suggestions for overcoming the downturn in the tourism sector. About 18 organizations attended the meeting called by the minister. Tourism Authority will launch special marketing campaigns after the covid second wave. Immediate action will be taken to target intra-state tourism and tourist arrivals from other states. In addition to completing the existing ones, heritage projects like Ponnani and Aranmula will be set up immediately. ... Read more

Rani George, Secretary, Kerala Tourism, has congratulated Association of Tourism Trade Organizations, India (ATTOI) for organizing International Conference on Tourism Technology. “ICTT is an excellent and innovative initiative by ATTOI,” she said while speaking at the inauguration ceremony of the  ICTT 2019 held at Le Meridien, Kochi. “I did expect a much bigger turnout for such an innovative event like ICTT. I expect more tourism professionals and entrepreneurs will turn out in the coming sessions,” she said. The Secretary has congratulated ATTOI for the selection of topics for the third edition of ICTT and also said the topics are good ... Read more

The four-day Wayanad Splash 2019, organised in association with the State Tourism Department and Wayanad Tourism Organisation to showcase the numerous tourist attractions and activities in Wayanad, has concluded. Arab bloggers at Contour Island Resort & Spa, Wayanad As many as 396 stakeholders, including 116 sellers and 280 buyers including international tour operators took part in the business meet. Close to 110 stakeholders from Malabar region and neighbouring districts of Karnataka and Tamil Nadu put up stalls at the venue to showcase their properties. Inaugurating the concluding ceremony of the B2B meet, Tourism Minister Kadakampally Surendran said the government has earmarked ... Read more

Kerala Tourism delegates in America As part of the intense tourism campaigns to attract more tourists to the state, Kerala Tourism has been conducting trade meets and road-shows in the major cities of USA.  New Jersey, Chicago, Houston and Los Angeles were the four American cities where Kerala Tourism held trade meets during February, as revealed by a press release by Kerala Tourism. “USA is the second largest market for Kerala Tourism after Europe. The four trade meets conducted there were part of a concerted campaign to tap the full potential of the American travel market. The campaign was aimed ... Read more

Tourism Minister Kadakampally Surendran addressing the gathering Kerala Tourism has launched the first phase of its ambitious Barrier-free Kerala tourism project on 4th March 2019, making 70 destinations across the state disabled and elderly friendly, becoming the first state in India to implement UN World Tourism Organization’s call for ‘Tourism for All. Inaugurating Phase One of the project, Kadakampally Surendran, Minister Tourism said that the state’s objective was to make all tourism centers accessible to the differently abled by 2021. “Special tour packages for differently empowered tourists, both domestic and foreign, are being planned together with Responsible Tourism Mission,” said ... Read more

Kerala Tourism has unveiled a new global brand campaign in Delhi on 19th February 2019 to replace the nine-year-old brand campaign ‘Your Moment is Waiting’. The new campaign – ‘Human by Nature’ – celebrates both people and nature equally in a seamless fashion. Kerala Tourism has premiered a short film of three minutes summarizing the way of life of the people, the inclusiveness, peace and harmony, and also rolled out snapshots capturing the vivid aspects of life, culture and nature during the launch of the campaign. Drawn from powerful human stories and set across five different terrains, this film is ... Read more

Kerala’s tourism revenue crossed Rs 36,528 crore during 2018, showing an increase of Rs 2,874.33 crore over last year, despite adverse situations like nipah, floods and hartals. More than 16.7 million tourists visited Kerala in 2018, compared to 15.76 million the previous year, which include domestic and foreign tourists, recording an increase of 5.93 per cent. Of the total footfalls, 1.09 million were foreign tourists. The share of revenue from foreign visitors touched Rs 8,764.46 crore. There was also a boost in arrival of domestic tourists to the state. United Kingdom (UK) accounted for the largest number of foreign visitors, ... Read more

Setting a new benchmark on social media platforms, the number of followers on the official Facebook page of Kerala Tourism has now increased to over two and a half million followers, securing the top position among the portals of any such tourism departments in the country. Photo Courtesy: Kerala Tourism One of the first tourism departments in India to have an online presence, the Facebook page, packed with fascinating information, presents to the followers some of the most engaging visual treats of Kerala’s landscape. Innovative tourism products and experiences of Kerala such as ‘Responsible Tourism’ and ‘Village Life Experiences’ form ... Read more

After got recognized for the initiatives in Responsible Tourism at the World Travel Market, which concluded in London recently; Kerala tourism has bagged another prestigious award – the Best Honeymoon Destination in India – at the 7th edition of readers’ choice India’s Best Awards, organized by magazine Travel + Leisure India and South Asia. The award was received by Sreekumar, Deputy Director for Kerala Tourism at a function held at ITC Maurya in New Delhi. Grand Hyatt Kochi Bolgatty Kerala also got two more awards in other categories. Grand Hyatt Kochi Bolgatty was awarded the Best New Hotel in domestic ... Read more

Kerala Tourism Minister Kadakampally  Surendran and Tourism Secretary Rani George receives the Gold Award Kerala’s Responsible Tourism Mission has bagged Gold Award for Best in Responsible Tourism in the world. The award was received by Kerala Tourism Minister Kadakampally  Surendran and Tourism Secretary Rani George at the venue of World Travel Market, London on 6th October 2018. Launched in October 2017, the RT Mission is envisaged with a ‘triple-bottom-line’ mission, which comprises economic, social and environmental responsibilities. Making tourism a tool for the development of village and local communities, eradicating poverty and giving emphasis to women empowerment are the main ... Read more

Kerala made milestone advances in tourism by charting steps to stir up the crucial industry that contributes to a tenth of its economy, as the country’s biggest travel event concluded on Sunday by vowing to reinvigorate the sector recovering from last month’s natural calamity. The four-day Kerala Travel Mart (KTM) has announced plans to reinvent its decade-old responsible tourism, update customised packages, strengthen tools of publicity, broaden the tourism map and deck up heritage spots to woo more travelers to God’s Own Country. The event held from September 27-30 had 35,000 business meets involving 1,635 buyers (545 of them from 66 ... Read more

Foreign tourist witness traditional coir making, as part of responsible tourism in Kerala The Kerala government is aiming at generating 5 lakhs jobs in the tourism sector through its responsible tourism programme in the next three years, irrespective of the setback experienced by the tourism industry following the rain and flood during August this year. “Responsible tourism will be the key to the aspiring government plan of generating 5 lakhs job opportunities by 2021,” said Rani George, Kerala Tourism Secretary. She was addressing the tourism industry in the Kerala Travel Mart at Kochi, which has been taking place since 27th ... Read more

Rani George, Kerala Tourism Secretary presents the ‘Sun is out’ presentation to the media After the devastating floods, Kerala tourism is bouncing back with rigorous promotion programmes by the Ministry of Tourism. Kadakampally Surendran, Tourism Minister of Kerala, along with Rani George, Tourism Secretary and P Balakiran, Tourism Director, have conducted a press meet in Delhi, as part of the first ever India Travel Mart. Rani George has made a presentation of Kerala’s revival activities with a title ‘Sun is out’. The presentation expounded how Kerala is getting back to normal from the havoc of the flood. After the presentation ... Read more

When Kerala has been undergoing the disaster of the century, all the Kerala people stood hand-in-hand to confront the calamity. Kadakampally Surendran, Kerala Tourism Minister has lauded the manner in which Kerala have tackled the situation.  He was talking in a meeting with the tourism officials and other dignitaries from the tourism industry.  He lauded the contribution of the tourism fraternity in the rescue operations during the floods. He praised the efforts of Kalypso Adventures, who brought rafts from the Himalayan clubs to use in the rescue operations. He also applauded the diving experts of Bond Safari, who have rescued ... Read more

ഇടതു സർക്കാരിന്റെ കാലത്തു സംസ്ഥാന ടൂറിസം മേഖലയിൽ അഞ്ചുലക്ഷം തൊഴിലവസരങ്ങൾ സൃഷ്ടിക്കുമെന്ന് മന്ത്രി കടകംപള്ളി സുരേന്ദ്രൻ. തിരുവനന്തപുരത്തു കിറ്റ്സ് തുടങ്ങിയ ടൂറിസം തൊഴിൽ പോർട്ടൽ ഉദ്ഘാടനം ചെയ്യുകയായിരുന്നു മന്ത്രി. കേരളത്തിലെ ടൂറിസം രംഗം വളർച്ചയുടെ പാതയിലാണ്.കോവളവും കുമരകവും ആലപ്പുഴയിലെ ഹൗസ് ബോട്ടും മാത്രമല്ല കേരളമാകെ വിനോദ സഞ്ചാര ഇടമാക്കുകയാണ് സർക്കാർ ലക്‌ഷ്യം. കേരള ടൂറിസം രംഗത്ത് നിലനിന്ന മാന്ദ്യം ഇടതു സർക്കാർ വന്നതോടെ ഇല്ലാതായി.പുതിയ ആശയങ്ങളും വിനോദ സഞ്ചാര കേന്ദ്രങ്ങളും ഉയർന്നു. മലബാറിലെ ടൂറിസം വളർച്ചയ്ക്ക് പ്രത്യേക പദ്ധതി നടപ്പാക്കുകയാണ്. സഞ്ചാരികളുടെ ശ്രദ്ധ നേടുന്ന മലബാർ ക്രൂയിസ് പദ്ധതി മൂന്നു വർഷത്തിനകം പൂർത്തിയാക്കും. ടൂറിസം മേഖലയിൽ പുതിയ ഉൽപ്പന്നങ്ങൾ കൊണ്ട് വരാനാണ് സംസ്ഥാന സർക്കാർ ശ്രമം. ലോകത്തിലെ ഏറ്റവും വലിയ പക്ഷി ശില്പമായ ജടായുപ്പാറ ചിങ്ങം ഒന്നിന് ഉദ്ഘാടനം ചെയ്യും. സഞ്ചാരികൾക്കു കൂടി പ്രയോജനകരമായ വിധത്തിൽ നിശാഗന്ധി സംഗീതോത്സവം മാറ്റും. നിശാഗന്ധി മൺസൂൺ സംഗീതോത്സവം ഈ മാസം 15നു തുടങ്ങും. കോഴിക്കോട്ടു ... Read more