Tag: Ram Nidhi Wasan
We need new imagery, standards for ayurveda tourism: Ram Wasan
The ayurveda hospitality industry must focus on those consumers who truly need ayurveda as an essential part of their lives. The attempt should be to position ayurveda as close to nature tourism, says Ramnidhiwasan, founder of Mekosha, in an interview. Excerpts: Q: Ayurveda tourism is an important part of Kerala tourism. In the post Covid-19 world, how can we ensure that we don’t lose business? Kerala had built a good momentum in 2019. A world post COVID-19 would have the consumers focus only on the essentials. Leisure travel, travel as a hobby, travel for adventure and exploring, while they will ... Read more