Tag: place to see in swiss
Switzerland announces new campaign with Ranveer Singh
Switzerland’s tourism board has once again appointed Ranveer Singh as their brand ambassador to enhance the number of tourists form India. Bollywood block busters, Sangam, Dilwale Dulhaniya Le Jayenge and Jab Tak Hai Jaan have showcased Bollywood’s fascination with Switzerland. The Swiss government is trying to cash this fascination to promote their tourism sector. Director of Switzerland Tourism India Claudio Zemp said, “Ranveer showcased the fun and adventurous side of Switzerland in last year’s campaign, while this time around we have highlighted the Lake Geneva Region, one of Switzerland’s hidden gems. It focuses more on the finer things of life ... Read more