Tag: KrishnaTeja
‘My First Trip 2021’ campaign launched by Kerala Tourism to woo domestic tourists
Kerala Tourism today launched a pioneering travel initiative led by ten influencers from around the country who will carry out a new-media campaign to attract domestic tourists in the post-Covid era. Smt Rani George, IAS, Principal Secretary, Tourism, flagged off the Kerala Blog Express, titled ‘My First Trip 2021’, which is slated to conclude on March 29. The influencers will tread different itineraries for six nights and five days, facilitating production of exclusive contents for Kerala Tourism.The images, videos and literature generated by them will be shared on social-media platforms as #MyFirstTrip. They will announce to the world that destinations ... Read more
Kerala’s Responsible Tourism strikes gold at national award event
In yet another endorsement of the globally-renowned Responsible Tourism project of Kerala as a path-breaking model, the community-driven initiative has bagged the coveted gold in the “Best Future Forward State” category at the sixth edition of the Indian Responsible Tourism Awards held at Konark in Odisha. Odisha received the Silver in this segment. For Kerala’s Responsible Tourism Mission, this is the 11th award since its launch in 2017. The honors amassed by the RT Mission within the short period included six international awards like WTM’s Gold, Gran, Highly Commented and Outstanding Achievement awards, PATA Gold, World Sustainable Tourism Award for ... Read more