Tag: Kerala Tourism

KSRTC’s new venture; Tent camping facilities for tourists in Munnar

Tent camping and campfire is the latest project being prepared by KSRTC for tourists in Munnar. This is part of the goal of providing better accommodation at a lower cost. The tent facility will be set up at Eucalyptus Estate near Munnar old KSRTC depot and two tents and a campfire will be set up in the first phase. The tents are affordable for four people at Rs 200 per person, but if the two tents are rented together, it will cost Rs 700. KSRTC has launched a number of schemes to provide various services to tourists visiting Munnar at ... Read more

Kuruva Island reopens to 1,150 peoples daily

After a long two-year hiatus, Kurvua Island is set to reopen to tourists from April 10. Five eco-tourism centers, including Kuruva, which were closed due to complaints from environmental groups, will be reopened in Wayanad. Kuruva Island, located on the east bank of the Kabini River, is one of the busiest tourist destinations in Wayanad. Learn about the number of people who can visit Kuruva Island each day, admission time, entrance fees, and things to look out for. Kuruva Island is a group of about 150 small islands spread over an area of ​​950 acres. It is also one of ... Read more

Must see, historical Kannur sights

Kannur, the northern district of Kerala, is one of the fascinating destinations on the map of world tourism. Kannur was also known by its English name Kanannur. Bounded on both sides by the Western Ghats and the Arabian Sea, Kannur is famous for its scenery and folk art. Kannur has been the cultural and commercial center of North Malabar since ancient times. Kannur is famous for the story of King Solomon’s visit. From time to time the Dutch, the Portuguese, the Mysore Sultan, and the British came to Kannur. Theyyattam or Theyyam is a spectacle that sets Kannur apart from ... Read more

Tourism minister to launch tomorrow a new online project to promote regional travel

The Kerala Tourism Department is trying to promote regional tourism through its new initiative called ‘Keralam Kanam’ or ‘Let’s see Kerala’, in which the people of the state are encouraged to visit the backwaters, beaches, hill stations and houseboats to get over the stress caused by the pandemic. The official launch of the online project www.malayaliyatra.com will be done by Kerala Tourism Minister Kadakampally Surendran on August 26 (Wednesday) at 12.30 pm via a video conference. With the COVID-19 devastating the tourism industry, the Kerala Tourism Department is trying its best to recapture the past glory of the industry. It is hoped ... Read more

Not even half of the industry partners have associated with Responsible Tourism Mission, says Rupesh Kumar

The tourism industry of Kerala is largely supportive yet not even 50% of the industry partners are associating with the Responsible Tourism (RT) Mission activities, says Rupesh Kumar, the State’s Responsible Tourism Mission Coordinator. We hope by implementing the RT Classification system, industry partners will automatically cooperate with the Mission since RT Classification is a promotional tool in the international tourism market. Our activities have created a new face for Kerala Tourism in the national and international tourism market and RT has become a kind of tagline for Kerala Tourism, he says. Excerpts from an interview: Q: In what way has ... Read more

Decision to lease TVM airport to Adani, a big scam: Kadakampally Surendran

Kerala’s Tourism Minister Kadakampally Surendran has termed the Central Government decision to lease out the Thiruvananthapuram Airport to Adani Enterprises as a “big scam”. “This is daylight robbery. Despite our requests, the airport has been leased to the Adani group, which is a large conglomerate,” the minister said. Adani has won the rights to operate the airport for 50 years. The Kerala government has been opposing privatisation of the Thiruvananthapuram airport for a long time. The state had even expressed willingness to create a separate company to run the airport. The minister termed the privatization move as unacceptable citing that ... Read more

Kerala announces financial package worth Rs 455 crore, to get tourism industry back on track

Kerala Tourism has announced a Rs 455 crore loan scheme to support the sector which has been decimated by the COVID-19 pandemic, in a move that’s bound to bring substantial relief to the industry. The scheme known as the Chief Minister’s Special Tourism Loan Fund will benefit both entrepreneurs and employees of the sector who are struggling to keep themselves afloat. As per the scheme announced by Tourism Minister Kadakampally Surendran, 2,500 large scale entrepreneurs in the sector can avail working capital loans from Rs 5 lakh to Rs 25 lakh. Besides that,  2,500 small scale tourism entrepreneurs can avail ... Read more

Kerala Tourism plans ad campaign to attract visitors, says report

Kerala Tourism is planning to attract domestic tourists through innovative campaigns on web portals, social media, television channels, radio, music streaming channels and OTT (over-the-top) platforms, once the pandemic eases. Impressions lasting from 1-6 minutes will be featured on 14 web portals as part of the online ad campaign at a cost of ₹1.18 crore, The Hindu has reported. Bloggers will be brought on to project Kerala under the Kerala Blog Express Influence Engagement Activity. The initiative is estimated to cost ₹88.5 lakh. In the ₹2.36-crore Social Media Tactical Campaign, Kerala will be featured on Facebook, Instagram, Twitter and YouTube, ... Read more

Kerala expects tourists to start visiting state in next 1-2 months: Minister Surendran

Kerala Tourism will increase its cooperation with other state tourism departments and the Central Government to avoid issues in inter-state travel, said Tourism Minister Kadakampally Surendran on Friday. The Minister said he expects tourists to start visiting Kerala Tourist Places in the next one or two months. He was speaking at the concluding session of the two-day e-Conclave organized by the Federation of Indian Chambers of Commerce and Industry (FICCI) with the participation of representatives from various states and the Central Government on the future of tourism. In the first phase, ayurveda, eco-tourism and adventure tourism sectors will be strengthened ... Read more

“It’s a pity that many tourism leaders abandoned their employees during the pandemic after enjoying the fruits of their hard toil”

By George Scaria, President, Tourism Professionals Club The travel and tourism industry has been the worst-hit sector across the globe, during the  Covid-19 pandemic. The sector is a major contributor to India’s tax kitty, representing over 8% of the country’s GDP. It is also the second largest contributor to foreign exchange earnings. With regard to Kerala, the industry’s GDP contribution is nearly 10%. Until March 2020, India used to boast that the tourism Industry takes care of around 12% of the total employment opportunities in the country. Unfortunately, these numbers became the biggest pain-point during the pandemic as the sector started ... Read more

Kerala to be promoted as safe, hygienic destination with special focus on ayurveda, adventure and houseboat tourism: Rani George

Kerala Tourism secretary Rani George has said the state government is working on reviving the tourism sector with special focus on ayurveda, adventure and houseboat tourism. Addressing an interactive virtual session organized by the Federation of Indian Chambers of Commerce and Industry (FICCI), she said, “SOPs for these areas are already prepared and will soon be circulated to the industry for implementation.” “The Kerala government has been proactive in preventing COVID-19 in the state. We will be focusing on promoting Kerala as a safe and hygienic destination for prospective tourists,” Rani George added. Baby Mathew, President, Kerala Travel Mart Society ... Read more

Travel restrictions come into place in Thiruvananthapuram, as Covid-19 cases rise

With the coronavirus community transmission looming, the Thiruvananthapuram city corporation has clamped down on travel, by restricting key entry points and enhancing patrolling of affected areas. The functioning of Palayam and Chalai markets and major shopping centres will be affected as shops can only be opened on alternate days. The police will control the entry of people into public places. This could affect domestic tourists to a great extent.  The decision will be applicable to malls and supermarkets also. The city has decided to strengthen monitoring of fishermen going to Tamil Nadu shores.  All shops should have washing areas and sanitisers ... Read more

Kerala looks to create zero accident zone on MC Road, an important tourist pathway

The MC Road in Kerala is one of the crucial pathways that lead to many tourist destinations including eco-tourism centres, waterfalls, popular resorts and religious destinations. However, it has also been accident prone. The Kerala government has now decided to take steps to make it accident free. It has initiated a new Rs 147 crore project aimed at safety, on this 80km stretch. The safe corridor demonstration on MC Road is part of the ongoing World Bank-aided Kerala State Transport Project (KSTP) that was commissioned by Chief Minister Pinarayi Vijayan. The busy two-lane, two-way corridor spread over Thiruvananthapuram, Kollam and ... Read more

How God’s Own Country is developing its ayurveda practice to enhance Brand Kerala

Kerala’s stock as an important ayurvedic destination has been growing even during the lockdown period induced by the coronavirus pandemic. Ayurveda and related treatments have been essential components of Kerala tourism, making the state a popular tourist spot for travellers across the globe. But with the advent of Covid-19, the travel sector was hit hard, and the industry came to a standstill. With the passage of time and with lockdown restrictions eased, domestic tourism has started to take some shape and the state’s handling of the pandemic is expected to build confidence among travellers. Ayurveda is the extra dimension that ... Read more

Balmer Lawrie signs MoU with KTDC, to provide accommodation for all its customers

Balmer Lawrie,a miniratna public sector unit (PSU) under the Ministry of Petroleum & Natural Gas (MoPNG) and a market leader in corporate travel management, has signed a memorandum of understanding with Kerala Tourism Development Corporation (KTDC). In a press release, the company said that Balmer Lawrie Travel & Vacations (T&V) through this agreement will now offer accommodation facilities to all its institutional and retail customers at KTDC star hotels including heritage properties at attractive and discounted tariffs in Kerala. Balmer Lawrie T&V which provides end-to-end travel, ticketing and tourism services also provides hotel accommodation facilities to its customers. The company ... Read more