Tag: india ayurveda
How God’s Own Country is developing its ayurveda practice to enhance Brand Kerala
Kerala’s stock as an important ayurvedic destination has been growing even during the lockdown period induced by the coronavirus pandemic. Ayurveda and related treatments have been essential components of Kerala tourism, making the state a popular tourist spot for travellers across the globe. But with the advent of Covid-19, the travel sector was hit hard, and the industry came to a standstill. With the passage of time and with lockdown restrictions eased, domestic tourism has started to take some shape and the state’s handling of the pandemic is expected to build confidence among travellers. Ayurveda is the extra dimension that ... Read more