Tag: Awsome Assam

Assam is having the first train of Indian Railways to be fully branded with a state government publicity campaign. The 12552/12251 Kamakhya-Yesvantpur- Kamakhya AC Express became the first Northeast Frontier Railway (NFR) train to be used for promoting the brand ‘Awesome Assam’ of the Assam Tourism Department. The train was flagged off by tourism minister Chandan Brahm and chairperson of the Assam Tourism Development Corporation (ATDC) Jayanta Malla Baruah in presence NFR officials at Kamakhya Railway Station on 27th February 2019. The train will travel for Bangalore covering a distance of 3025 km and is a good platform for advertising ... Read more

From the press meet The 3rd Edition of the Dwijing Festival will be held from December 27, 2018, and continue till January 7, 2019. It was officially announced on 19th December 2018, in a press conference held at Novotel, Guwahati. Minister of Tourism, Chandan Brahma and Chairman, ATDC, Jayanta Malla Baruah etc., have taken part in the press meet. With the target of promoting river tourism in the rural areas of Bodoland Territorial Council (BTC) and the State, the festival was initiated in the year 2016-17 under the moniker of ‘Aie River Festival’ on the bank of river Aie in ... Read more

The seventh edition of Bhairabkunda festival will be held with a five-day spectacular event from January 8, 2019 at Bhairabkunda, a picturesque tri-junction located in the Himalayan foothills of Assam, Arunachal Pradesh and Bhutan. It is also known for the Shiva temple, where thousands of pilgrims visit for prayers and poojas. The picturesque location is also renowned among photography enthusiasts and honeymooners. The objective of the event is to exploit the unexplored tourism potential of Bhairabkunda and to register its unmatched natural beauty on the tourism map of the country. The decision to conduct the event has taken in a ... Read more

Priyanka Chopra enjoying elephant ride The latest advertisement of Assam Tourism featuring Priyanka Chopra has been getting wide acceptance from spectators. The ad film was produced by the YAAP-Crayons Advertising collaborative team. The ad film released last year has received a good response and this year, the film was shot in different locations of Assam. The film shows Priyanka experiencing various aspects of the state with a close friend. Wading through the mighty Brahmaputra river “While we shot in Assam for almost 10 days, we had just two days of Priyanka in Assam and a lot to cover. We had ... Read more