Tag: ATDC

Andhra Pradesh Tourism department plans to promote the concept of homestays in areas where commercial accommodation providers are less in the Krishna, Guntur and West Godavari districts. This is as part of the state’s second phase of rural tourism development plans. Relevant places from these districts will be selected and included in the tour packages. The authorities envisage identifying three villages in every district for developing rural tourism. 37 villages with scope of rural tourism in all 13 districts of the State have already been identified and out of them, 17 have been finalized and five clusters were formed. In ... Read more

From the press meet The 3rd Edition of the Dwijing Festival will be held from December 27, 2018, and continue till January 7, 2019. It was officially announced on 19th December 2018, in a press conference held at Novotel, Guwahati. Minister of Tourism, Chandan Brahma and Chairman, ATDC, Jayanta Malla Baruah etc., have taken part in the press meet. With the target of promoting river tourism in the rural areas of Bodoland Territorial Council (BTC) and the State, the festival was initiated in the year 2016-17 under the moniker of ‘Aie River Festival’ on the bank of river Aie in ... Read more

IIE Officials at the press meeting at Guwahati (Picture Courtesy: Manash Das) Indian Institute of Entrepreneurship (IIE) is organizing ‘North East Adventure Tourism Festival’ at Bogamati in Baksa district of Assam, from 13th to 16th September 2018. This is the first time an adventure tourism festival is being held in the region. “The festival is being organised with support from the North East Council, Bodoland Territorial Council (BTC), Assam Tourism Development Corporation, Bodoland Tourism, state directorate of sports and youth welfare and India Tourism,” stated the IIE festival Organising Committee at a press conference on Tuesday, 11th September 2018. Various ... Read more

The Assam Tourism ad featuring the state’s brand ambassador Priyanka Chopra, has been nominated for an award which is considered to be the ‘Oscar for Ad Films’. The state’s rich culture is beautifully captured in this 3.30-minute long video. The ad film features the traditional masked dancers of Majuli and the cymbal-clanging Bhortal dancers from Barpeta and Guwahati. The ad features Priyanka draped in Muga Mekhela Chador, showcases the rich cultural heritage and the exotic beauty of nature across the state. The advertisement has been nominated under three categories, viz, Best Cinematography, Best Original Music, and Best Direction. “We have only received the intial ... Read more

The Assam Tourism Development Corporation (ATDC) has decided to fund a new feature film ‘Unread Pages’ directed by Jahnu Barua. The first film under the state tourism policy will be produced jointly by Hollywood-based Ivanhoe Pictures and Mumbai-based Easterly Entertainment. The film’s main aim is to give exposure to the scenic beauty of Assam on an international platform. It will also be an official announcement of an India-US co-production of a story from Assam for an international audience. It will also be Barua’s first international film. The film, which will be both in Assamese and English, is said to be ... Read more