Tag: assam tourism

The Assam government is planning to promote ‘Monsoon Tourism’ to woo tourists from across the country, in a move expected to give some impetus to the state’s tourism sector hit hard by the COVID-19 pandemic. The trip can be a quick relief for many in the north of India, suffering from the extreme heat. Assam Tourism will promote Chandubi in Kamrup district, Chandrapur in Kamrup metro district and Pabitra and Mayong in Morigaon district as part of the plan. There will be thematic promotional activities about monsoon tourism within and outside Assam. Appropriate packages will be developed, keeping COVID-19 safety ... Read more

Assam’s travel and tourism sector had to initially grapple with curfew and violence during the anti-CAA protests in December. And now the coronavirus pandemic has given it another body blow. Tourism in Assam has been battered so much this season (October to April) that those depending on it now fear massive jobs losses in the sector, without urgent financial assistance from the government. It is estimated that 80% of people will lose jobs this season, with hardly any income coming into the travel and tourism sector. Most of the tourism businesses in Assam are run by first generation entrepreneurs/start-ups with ... Read more

From the press meet The 3rd Edition of the Dwijing Festival will be held from December 27, 2018, and continue till January 7, 2019. It was officially announced on 19th December 2018, in a press conference held at Novotel, Guwahati. Minister of Tourism, Chandan Brahma and Chairman, ATDC, Jayanta Malla Baruah etc., have taken part in the press meet. With the target of promoting river tourism in the rural areas of Bodoland Territorial Council (BTC) and the State, the festival was initiated in the year 2016-17 under the moniker of ‘Aie River Festival’ on the bank of river Aie in ... Read more

The seventh edition of Bhairabkunda festival will be held with a five-day spectacular event from January 8, 2019 at Bhairabkunda, a picturesque tri-junction located in the Himalayan foothills of Assam, Arunachal Pradesh and Bhutan. It is also known for the Shiva temple, where thousands of pilgrims visit for prayers and poojas. The picturesque location is also renowned among photography enthusiasts and honeymooners. The objective of the event is to exploit the unexplored tourism potential of Bhairabkunda and to register its unmatched natural beauty on the tourism map of the country. The decision to conduct the event has taken in a ... Read more

Priyanka Chopra enjoying elephant ride The latest advertisement of Assam Tourism featuring Priyanka Chopra has been getting wide acceptance from spectators. The ad film was produced by the YAAP-Crayons Advertising collaborative team. The ad film released last year has received a good response and this year, the film was shot in different locations of Assam. The film shows Priyanka experiencing various aspects of the state with a close friend. Wading through the mighty Brahmaputra river “While we shot in Assam for almost 10 days, we had just two days of Priyanka in Assam and a lot to cover. We had ... Read more

Assam government envisages 24×7 power supply to seven tourist spots in the State and sanctioned a sum of Rs 30 crore for the project. However, due to non-release of funds the scheme is yet to be started. Sualkuchi Weaver Village Entrance Under the project the State Power Department was to ensure incessant power supply to tourist hotspots, such as Kaziranga, Kamakhya, Sualkuchi, Tezpur, Manash, Pobitora and Majuli. The scheme aims at building good infrastructure, including uninterrupted power supply to the tourist spots. The objective of the scheme is proposed to be achieved by selective investment to improve and augment the ... Read more

Model of the bridge over Demow River Assam state government has announced construction of a bridge at  Samarjan over Demow River in  Thowra Legislative Assembly Constituency to boost tourism in Sivasagar. The bridge is expected to be completed in the current fiscal year with an estimated cost of Rs 7 crore. Sivasagar Tourism Department has initiated the formal foundation stone-laying function in the Panidihing bird sanctuary area on Wednesday, 31st October 2018. Jorhat MP Kamakhya Prasad Tasa took part in the event as chief guest. Panidihing Bird Sanctuary “The bridge will help villagers, local businessmen and students, and also the ... Read more

The state of Assam should create an ambiance for night life and hospitality for the tourists, says Rajya Sabha MP Biswajit Daimary. He was speaking at the function organized for the launch of an aggressive campaign through static advertisements, mobile app, website, radio jingle and TV commercials on Monday. Other than radio jingle, all the rest have been shot with State’s Tourism ambassador Priyanka Chopra. “Tourists visit a place to enjoy. Why will they visit a place if there’s nothing to enjoy? Isn’t it our duty to give tourists a liberal atmosphere? There’s no nightlife, no casino, no scope for ... Read more

Renowned tourism destination and World Heritage Site of Assam, Manas National Park, was opened for tourists on Wednesday, 10th October 2018. The national park was inaugurated by Kampa Borgoyari , Deputy Chief of Bodoland Territorial Council (BTC). A huge gathering was present on the occasion. To the amusement of the visitors traditional art forms like Bihu dance, Zikir, Bodo dance and Naam Prasang were performed on the inauguration. A huge procession was taken out on the occasion. The colourful procession was participated by a large number of local people, elephants, members of different organizations and artistes. “This year we are ... Read more

Picture for Representation only (Photo Courtesy: Whyndham) A unique tea lounge is coming up at the Guwahati Tea Auction Centre (GTAC) soon. The tea lounge will have a tea restaurant which will offer teas like CTC, orthodox, second flush and specialty teas and various others. The lounge will be called ‘Chai Bar’. The plan to open a tea lounge was considered seven years back, how ever, it is only recently GTAC has decided to implement the proposed project. In a recent meeting, the GTAC governing body decided to form a special sub-committee to implement the project. The lounge is expected ... Read more

ലോകത്തിലെ എറ്റവും വലിയ നദീ ദ്വീപാണ് അസമിലെ മാജുളി. ബ്രഹ്മപുത്ര നദി കരകവിഞ്ഞൊഴുകുമ്പോള്‍ മാജുളില്‍ വെള്ളപ്പൊക്കവും മണ്ണിടിച്ചിലും ഉണ്ടാവാറുണ്ട്. ലക്ഷ്വറി ബോട്ടില്‍ ഈ ദ്വീപിലേക്ക് പോകാം. എന്നാല്‍ ഇവിടുത്തെ പ്രാദേശിക ജീവിതങ്ങളെ കുറിച്ച് മനസിലാക്കണമെങ്കില്‍ നിങ്ങള്‍ സാധാരണ മോട്ടര്‍ ബോട്ടില്‍ ഈ ദ്വീപിലേക്ക് പോകുന്നതായിരിക്കും അനുയോജ്യം. ഈ ബോട്ടില്‍ കാര്‍, ബൈക്ക് തുടങ്ങിയവ കൊണ്ടുപോകാം. ആദ്യമായി ഇതില്‍ പോകുന്നവര്‍ക്ക് ഭയമുണ്ടാകാന്‍ ഇടയുണ്ട്. എന്നാല്‍ സ്ഥിരമായി യാത്ര ചെയ്യുന്നവര്‍ക്ക് ഇത് ഒരു പൊതുഗതാഗതം മാത്രമായിരിക്കും. ചിലര്‍ ഈ സമയത്ത് ചീട്ട് കളികളിലും മുഴുകാറുണ്ട്. അരമണിക്കൂര്‍ നേരത്തെ ബോട്ട് യാത്രയാണ് ദ്വീപിലേയ്ക്കുള്ളത്. അസമിലെ പ്രധാനനഗരമായ ഗുവാഹത്തിയില്‍ നിന്ന് 300 കിലോമീറ്റര്‍ അകലെയാണ് ഈ മാജുളി ദ്വീപ് സ്ഥിതി ചെയ്യുന്നത്. അപൂര്‍വമായ കാര്‍ഷികസംസ്‌കൃതിയുടെ ഈറ്റില്ലം കൂടിയാണ് മാജുളി. രണ്ട് ലക്ഷം ജനസംഖ്യയുള്ള ഈ ദ്വീപില്‍ ബ്രാഹ്മണര്‍, കാലിത്താസ്, മിഷിങ്സ്, ഡിയോറി എന്നിങ്ങനെ പല ജാതിയിലും മതത്തിലും പെട്ട ആളുകളുണ്ട്. ഹോസ്റ്റല്‍ ജീവിതത്തെ ഓര്‍മ്മിപ്പിക്കുന്ന താമസസൗകര്യമാണ് ഇവിടെ ... Read more

Assam’s tourism revenue has almost doubled in 2017-18, when compared to the earnings in 2016-17. The profit (before tax) of the corporation has almost doubled from Rs 2.24 crore in 2016-17 to Rs 4.22 crore in 2017-18. “The inflow of domestic and foreign tourists has gone up noticeably and the occupancy of hotels, even in the off-season, has increased by about 20 per cent. It is evident that the flow of tourists to Assam has increased by 20 per cent in the last year,” said tourism minister Himanta Biswa Sarma while releasing the annual achievement report 2017-18 of the Assam Tourism Development Corporation ... Read more

The Assam Tourism ad featuring the state’s brand ambassador Priyanka Chopra, has been nominated for an award which is considered to be the ‘Oscar for Ad Films’. The state’s rich culture is beautifully captured in this 3.30-minute long video. The ad film features the traditional masked dancers of Majuli and the cymbal-clanging Bhortal dancers from Barpeta and Guwahati. The ad features Priyanka draped in Muga Mekhela Chador, showcases the rich cultural heritage and the exotic beauty of nature across the state. The advertisement has been nominated under three categories, viz, Best Cinematography, Best Original Music, and Best Direction. “We have only received the intial ... Read more