India to launch new multilingual tourism website today
New Incredible India website to offer visitors a personalised digital experience
In a bid to provide in-depth and nuanced information about India’s plethora of tourist destinations, the Ministry of Tourism has decided to launch a multilingual website in New Delhi on Tuesday. The website which will be launched under the Incredible India platform, will be inaugurated by the Minister of State for Tourism & Culture Prahlad Singh Patel.
The website which is currently hosted in English and Hindi will now be available in Chinese, Arabic and Spanish.
The event will witness participation by key stake holders of the tourism industry, foreign ambassadors and major trade associations among others. The new Incredible India website, is being launched with an aim to project India as a must visit destination. It will showcase India’s varied tourism products by providing the visitors with relevant, personalised and a contextual digital experience.
The primary objective of the new and revamped website will be to effectively engage the visitors across the web and various social media platforms by showcasing India’s unique values and way of life. The website has information on 165 destinations carried over 2700 plus pages representing the tourist attractions of 28 states and nine Union Territories.
The Ministry hopes to constantly evolve the website, which will soon be available in other major international languages.