Go-Kerala branded in Delhi Metro
Kerala Tourism is once again in the limelight. And, this time it takes the credit for launching one of the biggest advertising campaigns in the national level, aimed to mesmerize the domestic tourists. Joining Kerala Tourism, is the Delhi Metro Rail Corporation, which has offered the exteriors of the coaches of the Delhi metro trains to adorn the vinyl graphics highlighting a collage of images from God’s Own Country. The campaign by Kerala Tourism includes the spectacle of a huge canvas, depicting the state’s soulful natural beauty such as serene beaches, emerald backwaters, lush hill stations, and exotic wildlife.